
We believe in something better
We didn't get into this business to make the same stuff as everybody else. We want to test ideas and push new boundaries. Not just to make the best products that the world has ever seen. But to make products that the world has never seen.
Authentic Invention
FROM THE GROUND UP


MAgnetic Personalisation
Most David Alexander driver and fairway head-covers incorporate an external magnet so that players can attach their cover to another metal object when they are playing a shot. This can also be personalised with the golfer's initials or club or company logo with no minimum order requirement.


Embossed Finishes
The Wave Emboss Selection features a unique range of leather embossed, complementary-coloured head-covers that allow a player to mix 'n match styles and continuously re-fashion the look that they want.


Chrome Insignia
Why identify clubs with numbers or symbols that have no modern relevance? We use high quality chrome accessories to give our head-covers more style and personality.


Digital Detail
Say goodbye to constraining design technologies such as embroidery. The new range of Team Europe head-covers features a European grunge-style flag that has been digitally embedded across the entire cover.
Form, not just fashion
When traditional values embrace technological innovation this is what happens. We've created a range of vibrant new product lines that incorporate design technologies that have not been available in products like this before.

More Secure
Every David Alexander head-cover is fitted with three strategically-placed elastic straps to ensure that covers slip on easily, but don't fall off unnoticed half-way around a golf course.

More Sustainable
All David Alexander head-covers are made from high-quality nappa leather which stretches naturally to fit individual clubs. This makes them more resilient and more sustainable than PU-based alternatives.

More Protection
All David Alexander-designed head-covers incorporate a waterproofed micro-fabric interior. This helps spread moisture to aid evaporation and protect both the cover and the club.
